Local full-service communications company Flow announced in a release yesterday that it is a designated international broadcaster for the 2016 National Football League (NFL) Super Bowl. Flow Sports network will give local fans a special access to reports and updates from Super Bowl Week, including coverage of all the exciting events surrounding one of the biggest sporting events in the world. The Denver Broncos and the Carolina Panthers will compete in this year’s Super Bowl, which is set to take place in Santa Clara, California, on Sunday and will mark the 50th anniversary of the professional American football championship. “It is a great privilege to have an opportunity to participate in the biggest annual American sporting event,” said John Reid, president of Cable and Wireless’ consumer group. Our production team is thrilled to be on location, and it’s going to be a fun week for our customers, who will enjoy an in-depth and behind-the-scene Super Bowl experience,” said Reid. Cable and Wireless is the parent company for Flow. Presenter Syreeta Stracey and the Flow Sports team have been spending the entire week covering the build-up events, including Super Bowl opening media night; Super Bowl City; NFL Experience; and Party with A Purpose/Taste of The NFL. Viewers will also have access to interviews, insights, predictions, analysis, breaking news, plus a front-row seat to some of the host city’s most sizzling events leading up to the epic kick off.